Tyrell appointed as Baselight Editions reseller for UK & Ireland

Tyrell appointed as Baselight Editions reseller for UK & Ireland
July 16, 2013 carolineshawley

[15 July 2013]

FilmLight partners Tyrell to drive market expansion

Tyrell, a leading provider of broadcast and production technology solutions and services, has been appointed as the first Baselight Editions reseller for the UK and Ireland, focusing on Baselight for Avid. This move builds on the successful launch of the software-only product from FilmLight, which allows access to its most sophisticated grading tools with minimal outlay.

Baselight Editions provides the same core toolset as a full Baselight system, including the same UI, but as a software-only package that can be incorporated into an existing NLE workstation. Everything you do within Baselight for Avid is saved in the project and can be embedded in an exported AAF file for further grading work in another Avid or full Baselight system. This workflow is fully bidirectional, so a graded project can be re-imported from a session in a full Baselight suite with all edits and Baselight layers intact.

This approach delivers FilmLight’s high-quality grading tools and Truelight colour management directly into the editorial environment.

Arthur Johnsen, Filmlight’s International and UK Account manager, says, “As we continue to expand our grading offerings to many different platforms and reach further into the UK market, we recognise that a specialist partner in the form of Tyrell will maintain the quality and service synonymous with the FilmLight brand. We want more customers to experience our superior grading tools via Baselight Editions, and bringing Tyrell on-board is an excellent fit for us.”